SEO Specialist hourly rate in London
The market median wage for an SEO Specialist in London is £25.17 an hour. A senior part-time contractor typically receives £35 an hour on Deftridge, +17% against the United Kingdom rate.
SEO Specialist wage percentiles in London
Employee wages for the role. The yellow row is the median.
| Percentile | Per hour | 5 h a week, per month | Full time, per year |
|---|---|---|---|
| 10th | £18.96 | £410 | £39,400 |
| 25th | £21.01 | £460 | £43,700 |
| Median | £25.17 | £550 | £52,400 |
| 75th | £32.43 | £700 | £67,500 |
| 90th | £41.30 | £890 | £85,900 |
Source: Office for National Statistics, 2026p; aged to October 2026. How rates are built.
London in numbers
What sets London apart for an SEO Specialist, from the same sources as the table above.
- +22%
- median wage against the United Kingdom median of £20.59
- 1st of 12
- regions by median wage for this role
- £23
- country floor: no United Kingdom rate is published below it
What contractors receive
The Deftridge rate for an SEO Specialist in London by level and by format. The company adds 15% on top; you keep all of the rate shown.
| Level | Per hour | Per month at 5 h/week |
|---|---|---|
| Specialist | £30 | £650 |
| Senior | £35 | £760 |
| Manager | £45 | £980 |
SEO Specialist pay across United Kingdom
Typical contractor rate for a senior SEO Specialist, highest first; 4 of 12 places shown. By median wage London ranks 1 of 12.
| Place | Median wage | Contractor rate |
|---|---|---|
| London | £25.17 | £35 |
| Scotland | £21.48 | £30 |
| South West | £20.48 | £30 |
| South East | £20.40 | £30 |
Questions about pay, fees and privacy
The same rules apply to every task, so they live on two pages: Pricing explains the 15% fee, prepayment and when you are paid; How it works covers matching, what a company sees and side work next to a job.
SEO Specialist rates in every country · SEO Specialist jobs in London · Methodology