Paid Ads Specialist hourly rate
A senior Paid Ads Specialist typically receives $75 an hour as a part-time contractor in the United States, against a market median wage of $50.28. Below: percentiles and rates for every country we cover, by level and format.
Paid Ads Specialist pay in the United States
National wage percentiles for the role. Full United States page.
| Percentile | Per hour | 5 h a week, per month | Full time, per year |
|---|---|---|---|
| 10th | $27.70 | $600 | $57,600 |
| 25th | $37.24 | $810 | $77,500 |
| Median | $50.28 | $1,090 | $104,600 |
| 75th | $69.13 | $1,500 | $143,800 |
| 90th | $99.24 | $2,150 | $206,400 |
Source: U.S. Bureau of Labor Statistics, May 2025; aged to October 2026.
Paid Ads Specialist rates by country
| Country | 10th | Median wage | 90th | Contractor rate |
|---|---|---|---|---|
| United States | $27.70 | $50.28 | $99.24 | $75 |
| Canada | CA$26.07 | CA$45.25 | CA$73.05 | CA$65 |
| United Kingdom | £15.35 | £20.39 | £33.45 | £30 |
| Austria | €13.88 | €20.60 | €29.25 | €30 |
| Belgium | €17.32 | €29.27 | €42.21 | €40 |
| Bulgaria | €5.03 | €8.39 | €16.00 | €12 |
| Croatia | €7.48 | €11.59 | €17.61 | €17 |
| Cyprus | €9.00 | €14.21 | €30.28 | €21 |
| Czechia | €7.47 | €10.96 | €15.14 | €16 |
| Denmark | €19.21 | €26.43 | €33.59 | €40 |
| Estonia | €7.33 | €12.40 | €18.16 | €18 |
| Finland | €15.18 | €19.66 | €26.25 | €30 |
| France | €13.70 | €18.95 | €28.59 | €25 |
| Germany | €16.32 | €26.91 | €40.75 | €40 |
| Greece | €6.53 | €9.52 | €13.89 | €14 |
| Hungary | €6.47 | €10.41 | €16.99 | €15 |
| Ireland | €18.68 | €28.95 | €55.08 | €40 |
| Italy | €12.36 | €16.65 | €26.50 | €24 |
| Latvia | €6.26 | €11.18 | €18.92 | €16 |
| Lithuania | €7.79 | €12.52 | €19.91 | €18 |
| Luxembourg | €18.68 | €27.56 | €48.35 | €40 |
| Malta | €6.28 | €9.88 | €14.70 | €14 |
| Netherlands | €14.03 | €22.03 | €30.47 | €30 |
| Poland | €7.40 | €11.48 | €18.88 | €17 |
| Portugal | €9.21 | €11.10 | €21.82 | €16 |
| Romania | €6.30 | €9.83 | €18.15 | €14 |
| Slovakia | €5.91 | €8.61 | €12.24 | €12 |
| Slovenia | €10.03 | €13.61 | €20.04 | €20 |
| Spain | €10.15 | €14.44 | €23.33 | €21 |
| Sweden | €13.87 | €17.21 | €21.29 | €25 |
Hourly figures in local currency. Contractor rate is the typical Deftridge rate for a senior Paid Ads Specialist in the regular role format.
Paid Ads Specialist pay by US state
Typical contractor rate, highest first.
By level and format
United States. A manager earns 1.20 times the senior rate; a one-off task pays a higher hourly rate than a standing role because the work is fixed-scope.
| Level | Per hour |
|---|---|
| Specialist | $60 |
| Senior | $75 |
| Manager | $85 |
Questions about Paid Ads Specialist rates
What is the typical hourly rate for a Paid Ads Specialist?
In the United States the typical rate for a senior Paid Ads Specialist is $75 an hour (market median wage $50.28). Rates vary by country, state and level; the tables above list them.
Is this a salary?
No. The market median is an employee wage for reference. The Deftridge rate is what a part-time contractor in that role receives per hour, before tax.
How does level change the rate?
Levels scale the rate: specialist 0.85, senior 1.00, manager 1.20, director 1.45 and executive 1.75 of the senior rate, inside the country floor and cap.
How rates are built · Paid Ads Specialist jobs · Marketing & Content