Keyword Research and Topic Map
Manager · SEO Specialist · On-site · Edinburgh
- Company
- Publishing house in lifestyle · 501–1,000 employeesCL-95703 · based in London
- Where
- On-site · Edinburgh
- Format
- One-off task
- Time needed
- about 10 h in total
- Start
- Starts within 7 days
- Level
- Manager · 7-12 years
- When you work
- Weekday evenings2 h a week overlap with UK time
The company is already looking at 3 profiles for this task. It is still open: new profiles are added to the shortlist until the company decides.
5 professionals have asked about this task385 tasks of this type completed on Deftridge
About this task
This publishing house in lifestyle (501–1,000 employees) is looking for a manager SEO Specialist for a single piece of work with a fixed scope and a fixed price. Keywords grouped by intent and mapped to pages.
The work is too small to justify a hire and too important to leave to chance. It publishes content on a schedule, so editorial deadlines are fixed.
The company prefers a person who can come to Edinburgh for kickoff and the final review; the rest is remote. Most people do this on weekday evenings; replies inside the working day are not expected. About 2 hours a week should overlap with the team's day (UK time).
What you deliver
- Build a keyword map of 200 terms grouped into 15 topics with a target page for each.
- The finished deliverable in the agreed file format, with sources and assumptions listed
- A final note stating what was checked and what was left out of scope
- A 20-minute walkthrough call, or a recorded screen share if you prefer
How the work runs
- Day 1: kickoff call and access to the files
- Days 2 to 7: the work, with questions answered the same day
- Last day: delivery and a short walkthrough
Duration: about 10 working days. Accepted when the output matches the agreed checklist and the sample check passes; the recruiter confirms by e-mail.
Tools
Who fits
- 7-12 years of hands-on work as an SEO Specialist, or the equivalent mix of roles
- Comfortable working in Ahrefs, Semrush and Sheets
- Your own work history stays private; the company sees a first name, your field and a rate
Nice to have
- A habit of asking one clarifying question early rather than five late
- Used to short written handovers
Not included
- Managing other contractors or employees
- Work outside the scope written in the brief; extra items are quoted separately
- Anything that needs a signature in your own name unless the brief says so
How you get paid
- The company prepays Deftridge before your first hour, so payment does not depend on a late invoice.
- Deftridge pays you in GBP after the company confirms the hours or the deliverable. The payment date is written in your task agreement.
- You work as an independent contractor: you report your own income, and your recruiter sends the statements your accountant needs.
- You never chase the company. Questions about money go to Deftridge.
What happens after you say you're interested
- Within one working dayA recruiter writes to you to confirm your hours and the rate you want.
- You agree the rateYou and the recruiter fix an exact rate inside the company's range. You decide whether to go ahead.
- With your written OKThe company sees the anonymous profile below. Most companies answer within three working days.
- StartYou sign the task agreement and the company's confidentiality terms through Deftridge, and begin on the date above.
What the company sees about you
First name, field, experience, tools and the hours you offer. Not your surname, your employer or your contact details.
- Experience
- 7-12 years in marketing & content
- Tools
- Ahrefs, Semrush, Sheets
- Offers
- 10 hours in total, weekday evenings
- Rate
- £44 an hour, agreed with the recruiter
How this rate compares
The midpoint of this range, £44 an hour, is below the median manager SEO Specialist rate in Scotland (£45). The shaded band is the 25th to 75th percentile of the market.
All SEO Specialist jobs in United Kingdom · SEO Specialist rates in Scotland · Marketing & Content jobs
Questions about pay and privacy
The rules are the same for every task. Pricing explains the 15% fee, prepayment and when you are paid; How it works covers matching, what the company sees and side work next to a job.
CL-95703 is the Deftridge code for this company. Its name is shared only after you agree to an introduction, and you decide whether to go ahead.