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Source: https://deftridge.com/rates/seo-specialist/united-kingdom/
Title: SEO Specialist hourly rate in the United Kingdom | Deftridge
Summary: SEO Specialist pay in the United Kingdom: median wage £21 an hour, typical part-time contractor rate £30. Source: Office for National Statistics, 2026p.

United Kingdom · **Updated November 3, 2026**

# SEO Specialist hourly rate in United Kingdom

The market median wage for an SEO Specialist in the United Kingdom is **£20.59 an hour**. A senior part-time contractor typically receives **£30 an hour** on Deftridge.

**£30/hr** typical contractor rate, senior

**£20.59/hr** median wage

**£17-27** middle half of wages

**£650** a month at 5 hours a week

## SEO Specialist wage percentiles in United Kingdom

Employee wages for the role. The yellow row is the median.

| Percentile | Per hour | 5 h a week, per month | Full time, per year |
| --- | --- | --- | --- |
| 10th | £15.50 | £340 | £32,200 |
| 25th | £17.18 | £370 | £35,700 |
| Median | £20.59 | £450 | £42,800 |
| 75th | £26.52 | £570 | £55,200 |
| 90th | £33.77 | £730 | £70,200 |

Source: Office for National Statistics, 2026p; aged to October 2026; about 177,000 people employed in the role. [How rates are built](https://deftridge.com/rates/methodology/).

## United Kingdom in numbers

What sets the United Kingdom apart for an SEO Specialist, from the same sources as the table above.

- **£25.17** highest median wage, London

- **£18.60** lowest median wage, Northern Ireland

- **177,000** people employed in the role

- **£23** country floor: no United Kingdom rate is published below it

- For tax year 2026 to 2027, self-employed Class 4 National Insurance is 6% on profits over £12,570 up to £50,270 and 2% on profits over £50,270. [Source](https://www.gov.uk/self-employed-national-insurance-rates)

- Class 2 National Insurance does not have to be paid: with profits of £7,105 or more it is treated as paid; below that, voluntary Class 2 is £3.65 a week for 2026 to 2027. [Source](https://www.gov.uk/self-employed-national-insurance-rates)

## What contractors receive

The Deftridge rate for an SEO Specialist in the United Kingdom by level and by format. The company adds 15% on top; you keep all of the rate shown.

| Level | Per hour | Per month at 5 h/week |
| --- | --- | --- |
| Specialist | £25 | £540 |
| Senior | £30 | £650 |
| Manager | £35 | £760 |

- Regular role **£30**

- One-off task **£35**

- Task bundle **£30**

## SEO Specialist pay by region in United Kingdom

Typical contractor rate for a senior SEO Specialist, highest first; 9 of 12 places shown.

| Place | Median wage | Contractor rate |
| --- | --- | --- |
| London | £25.17 | £35 |
| Scotland | £21.48 | £30 |
| South West | £20.48 | £30 |
| South East | £20.40 | £30 |
| East of England | £20.28 | £30 |
| East Midlands | £20.27 | £30 |
| West Midlands | £20.03 | £30 |
| North West | £19.94 | £30 |
| Yorkshire and The Humber | £19.29 | £30 |

## Questions about pay, fees and privacy

The same rules apply to every task, so they live on two pages: [Pricing](https://deftridge.com/pricing/) explains the 15% fee, prepayment and when you are paid; [How it works](https://deftridge.com/how-it-works/) covers matching, what a company sees and side work next to a job.

[SEO Specialist rates in every country](https://deftridge.com/rates/seo-specialist/) · [SEO Specialist jobs in United Kingdom](https://deftridge.com/jobs/seo-specialist/united-kingdom/) · [Methodology](https://deftridge.com/rates/methodology/)
