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Source: https://deftridge.com/rates/seo-specialist/
Title: SEO Specialist hourly rate by country, 2026 | Deftridge
Summary: What a part-time SEO Specialist earns per hour in 30 countries: wage percentiles, the contractor rate and the rate by level. Typical US rate $70 an hour.

Rates · **Updated November 3, 2026**

# SEO Specialist hourly rate

A senior SEO Specialist typically receives **$70 an hour** as a part-time contractor in the United States, against a market median wage of $48.22. Below: percentiles and rates for every country we cover, by level and format.

**$70/hr** typical contractor rate, senior

**$48.22/hr** market median wage

**$36-66** middle half of wages

**$1,520** a month at 5 hours a week

## SEO Specialist pay in the United States

National wage percentiles for the role. [Full United States page](https://deftridge.com/rates/seo-specialist/united-states/).

| Percentile | Per hour | 5 h a week, per month | Full time, per year |
| --- | --- | --- | --- |
| 10th | $26.56 | $580 | $55,200 |
| 25th | $35.71 | $770 | $74,300 |
| Median | $48.22 | $1,040 | $100,300 |
| 75th | $66.30 | $1,440 | $137,900 |
| 90th | $95.17 | $2,060 | $198,000 |

Source: U.S. Bureau of Labor Statistics, May 2025; aged to October 2026.

## SEO Specialist rates by country

| Country | 10th | Median wage | 90th | Contractor rate |
| --- | --- | --- | --- | --- |
| United States | $26.56 | $48.22 | $95.17 | $70 |
| Canada | CA$25.14 | CA$43.64 | CA$70.45 | CA$65 |
| United Kingdom | £15.50 | £20.59 | £33.77 | £30 |
| Austria | €14.01 | €20.79 | €29.53 | €30 |
| Belgium | €17.48 | €29.55 | €42.60 | €45 |
| Bulgaria | €5.08 | €8.47 | €16.15 | €12 |
| Croatia | €7.55 | €11.70 | €17.78 | €17 |
| Cyprus | €9.08 | €14.34 | €30.56 | €21 |
| Czechia | €7.54 | €11.06 | €15.28 | €16 |
| Denmark | €19.39 | €26.67 | €33.90 | €40 |
| Estonia | €7.40 | €12.51 | €18.33 | €18 |
| Finland | €15.32 | €19.85 | €26.50 | €30 |
| France | €14.56 | €20.14 | €30.39 | €30 |
| Germany | €16.78 | €27.67 | €41.91 | €40 |
| Greece | €6.59 | €9.61 | €14.01 | €14 |
| Hungary | €6.53 | €10.51 | €17.15 | €15 |
| Ireland | €18.85 | €29.22 | €55.59 | €40 |
| Italy | €12.48 | €16.81 | €26.74 | €24 |
| Latvia | €6.32 | €11.28 | €19.10 | €16 |
| Lithuania | €7.86 | €12.64 | €20.10 | €18 |
| Luxembourg | €18.86 | €27.82 | €48.80 | €40 |
| Malta | €6.34 | €9.97 | €14.83 | €14 |
| Netherlands | €14.19 | €22.29 | €30.82 | €30 |
| Poland | €7.28 | €11.28 | €18.56 | €16 |
| Portugal | €9.30 | €11.21 | €22.02 | €16 |
| Romania | €6.35 | €9.92 | €18.32 | €14 |
| Slovakia | €5.97 | €8.69 | €12.35 | €13 |
| Slovenia | €10.13 | €13.74 | €20.23 | €20 |
| Spain | €10.25 | €14.57 | €23.55 | €21 |
| Sweden | €14.00 | €17.37 | €21.49 | €25 |

Hourly figures in local currency. Contractor rate is the typical Deftridge rate for a senior SEO Specialist in the regular role format.

## SEO Specialist pay by US state

Typical contractor rate, highest first.

- [California $100/hr · market median $67.44](https://deftridge.com/rates/seo-specialist/california/)

- [Delaware $90/hr · market median $63.59](https://deftridge.com/rates/seo-specialist/delaware/)

- [Colorado $85/hr · market median $56.96](https://deftridge.com/rates/seo-specialist/colorado/)

- [Massachusetts $85/hr · market median $57.21](https://deftridge.com/rates/seo-specialist/massachusetts/)

- [New York $85/hr · market median $59.62](https://deftridge.com/rates/seo-specialist/new-york/)

- [Washington $85/hr · market median $58.23](https://deftridge.com/rates/seo-specialist/washington/)

- [District of Columbia $80/hr · market median $53.72](https://deftridge.com/rates/seo-specialist/district-of-columbia/)

- [Rhode Island $75/hr · market median $50.03](https://deftridge.com/rates/seo-specialist/rhode-island/)

- [Florida $70/hr · market median $46.79](https://deftridge.com/rates/seo-specialist/florida/)

- [Georgia $70/hr · market median $47.39](https://deftridge.com/rates/seo-specialist/georgia/)

- [Maine $70/hr · market median $46.86](https://deftridge.com/rates/seo-specialist/maine/)

- [Minnesota $70/hr · market median $48.04](https://deftridge.com/rates/seo-specialist/minnesota/)

- [New Jersey $70/hr · market median $49.97](https://deftridge.com/rates/seo-specialist/new-jersey/)

- [North Carolina $70/hr · market median $49.46](https://deftridge.com/rates/seo-specialist/north-carolina/)

- [Oregon $70/hr · market median $49.88](https://deftridge.com/rates/seo-specialist/oregon/)

- [Vermont $70/hr · market median $47.91](https://deftridge.com/rates/seo-specialist/vermont/)

- [Virginia $70/hr · market median $49.41](https://deftridge.com/rates/seo-specialist/virginia/)

- [Connecticut $65/hr · market median $43.89](https://deftridge.com/rates/seo-specialist/connecticut/)

- [Illinois $65/hr · market median $45.31](https://deftridge.com/rates/seo-specialist/illinois/)

- [Iowa $65/hr · market median $43.38](https://deftridge.com/rates/seo-specialist/iowa/)

- [Maryland $65/hr · market median $43.86](https://deftridge.com/rates/seo-specialist/maryland/)

- [New Hampshire $65/hr · market median $43.57](https://deftridge.com/rates/seo-specialist/new-hampshire/)

- [Texas $65/hr · market median $43.25](https://deftridge.com/rates/seo-specialist/texas/)

- [Alaska $60/hr · market median $40.58](https://deftridge.com/rates/seo-specialist/alaska/)

- [Arizona $60/hr · market median $43.02](https://deftridge.com/rates/seo-specialist/arizona/)

- [Arkansas $60/hr · market median $41.79](https://deftridge.com/rates/seo-specialist/arkansas/)

- [Hawaii $60/hr · market median $42.46](https://deftridge.com/rates/seo-specialist/hawaii/)

- [Indiana $60/hr · market median $39.83](https://deftridge.com/rates/seo-specialist/indiana/)

- [Kansas $60/hr · market median $40.15](https://deftridge.com/rates/seo-specialist/kansas/)

- [Michigan $60/hr · market median $41.62](https://deftridge.com/rates/seo-specialist/michigan/)

- [Missouri $60/hr · market median $41.51](https://deftridge.com/rates/seo-specialist/missouri/)

- [Montana $60/hr · market median $43.09](https://deftridge.com/rates/seo-specialist/montana/)

- [Nevada $60/hr · market median $39.89](https://deftridge.com/rates/seo-specialist/nevada/)

- [North Dakota $60/hr · market median $40.11](https://deftridge.com/rates/seo-specialist/north-dakota/)

- [Ohio $60/hr · market median $40.58](https://deftridge.com/rates/seo-specialist/ohio/)

- [Pennsylvania $60/hr · market median $41.18](https://deftridge.com/rates/seo-specialist/pennsylvania/)

- [South Carolina $60/hr · market median $42.61](https://deftridge.com/rates/seo-specialist/south-carolina/)

- [South Dakota $60/hr · market median $39.78](https://deftridge.com/rates/seo-specialist/south-dakota/)

- [Tennessee $60/hr · market median $41.50](https://deftridge.com/rates/seo-specialist/tennessee/)

- [Utah $60/hr · market median $40.70](https://deftridge.com/rates/seo-specialist/utah/)

- [Idaho $55/hr · market median $38.03](https://deftridge.com/rates/seo-specialist/idaho/)

- [Kentucky $55/hr · market median $38.30](https://deftridge.com/rates/seo-specialist/kentucky/)

- [Louisiana $55/hr · market median $36.93](https://deftridge.com/rates/seo-specialist/louisiana/)

- [Mississippi $55/hr · market median $37.07](https://deftridge.com/rates/seo-specialist/mississippi/)

- [New Mexico $55/hr · market median $38.80](https://deftridge.com/rates/seo-specialist/new-mexico/)

- [Oklahoma $55/hr · market median $38.24](https://deftridge.com/rates/seo-specialist/oklahoma/)

- [Wisconsin $55/hr · market median $39.51](https://deftridge.com/rates/seo-specialist/wisconsin/)

- [Wyoming $55/hr · market median $36.77](https://deftridge.com/rates/seo-specialist/wyoming/)

- [Alabama $50/hr · market median $35.70](https://deftridge.com/rates/seo-specialist/alabama/)

- [Nebraska $50/hr · market median $35.85](https://deftridge.com/rates/seo-specialist/nebraska/)

- [West Virginia $45/hr · market median $32.42](https://deftridge.com/rates/seo-specialist/west-virginia/)

## By level and format

United States. A manager earns 1.20 times the senior rate; a one-off task pays a higher hourly rate than a standing role because the work is fixed-scope.

| Level | Per hour |
| --- | --- |
| Specialist | $60 |
| Senior | $70 |
| Manager | $85 |

- Regular role **$70**

- One-off task **$80**

- Task bundle **$70**

## Questions about SEO Specialist rates

What is the typical hourly rate for an SEO Specialist?

In the United States the typical rate for a senior SEO Specialist is $70 an hour (market median wage $48.22). Rates vary by country, state and level; the tables above list them.

Is this a salary?

No. The market median is an employee wage for reference. The Deftridge rate is what a part-time contractor in that role receives per hour, before tax.

How does level change the rate?

Levels scale the rate: specialist 0.85, senior 1.00, manager 1.20, director 1.45 and executive 1.75 of the senior rate, inside the country floor and cap.

[How rates are built](https://deftridge.com/rates/methodology/) · [SEO Specialist jobs](https://deftridge.com/jobs/seo-specialist/) · [Marketing & Content](https://deftridge.com/jobs/marketing-and-content/)
