Source: https://deftridge.com/job/segmentation-strategy-irving-dt-9538475/ Title: Segmentation Strategy, on site in Irving | Deftridge Summary: Segmentation Strategy for a manager Email & Lifecycle Marketer, on site in Irving. $102-$119 an hour, about 9 hours in total. Starts within 7 days. One-off Posted Oct 22 · DT-9538475 # Segmentation Strategy · Retail Manager · Email & Lifecycle Marketer · On-site · Irving **$102–$119** / hour About $660–$1,330 in total. Set by the company within a range checked against market pay for the role; your recruiter agrees your exact rate with you before anything is sent. Deftridge adds 15% on top and bills it to the company, so **nothing comes out of your rate**. - **Company** Home-goods retailer selling outdoor gear · 5,000+ employeesCL-99155 · based in Bismarck - **Where** On-site · Irving - **Format** One-off task - **Time needed** about 9 h in total - **Start** Starts within 7 days - **Level** Manager · 7-12 years - **When you work** Weekday evenings **417** tasks of this type completed on Deftridge ## About this task This Home-goods retailer selling outdoor gear (5,000+ employees) is looking for a manager Email & Lifecycle Marketer for a single piece of work with a fixed scope and a fixed price. Defines segments and the messages each one gets. A fresh pair of experienced eyes is needed, and the result is a document or file the team can use straight away. It is a retailer with stores and an online channel, and the team works to a weekly trading rhythm. The company prefers a person who can come to Irving for kickoff and the final review; the rest is remote. Most people do this on weekday evenings; replies inside the working day are not expected. ## What you deliver - Define eight lifecycle segments with rules, goals and a message plan for each. - One round of edits after the company's review is included - A 20-minute walkthrough call, or a recorded screen share if you prefer - The finished deliverable in the agreed file format, with sources and assumptions listed ## How the work runs - Day 1: scope confirmed in writing, files shared - Middle of the period: draft shared for early feedback - Last day: final version and handover note **Duration:** 1 to 2 weeks. Accepted after the walkthrough. Edits requested within three working days are part of the price. ## Tools HubSpot Klaviyo Sheets ## Who fits - 7-12 years of hands-on work as an Email & Lifecycle Marketer, or the equivalent mix of roles - Comfortable working in HubSpot, Klaviyo and Sheets - Your own work history stays private; the company sees a first name, your field and a rate ### Nice to have - Comfortable explaining numbers or decisions to a non-specialist reader - Experience in a similar industry ## Not included - Work outside the scope written in the brief; extra items are quoted separately - On-call availability outside the agreed window - Anything that needs a signature in your own name unless the brief says so ## How you get paid - The company prepays Deftridge before your first hour, so payment does not depend on a late invoice. - Deftridge pays you in USD after the company confirms the hours or the deliverable. The payment date is written in your task agreement. - You work as an independent contractor: you report your own income, and your recruiter sends the statements your accountant needs. - You never chase the company. Questions about money go to Deftridge. ## What happens after you say you're interested 1. **Within one working day** A recruiter writes to you to confirm your hours and the rate you want. 1. **You agree the rate** You and the recruiter fix an exact rate inside the company's range. You decide whether to go ahead. 1. **With your written OK** The company sees the anonymous profile below. Most companies answer within three working days. 1. **Start** You sign the task agreement and the company's confidentiality terms through Deftridge, and begin on the date above. ## What the company sees about you First name, field, experience, tools and the hours you offer. Not your surname, your employer or your contact details. Your profile **Alex** Manager Email & Lifecycle Marketer - **Experience** 7-12 years in marketing & content - **Tools** HubSpot, Klaviyo, Sheets - **Offers** 9 hours in total, weekday evenings - **Rate** $110 an hour, agreed with the recruiter ## How this rate compares The midpoint of this range, $110 an hour, is **in line with** the median manager Email & Lifecycle Marketer rate in Texas ($110). The shaded band is the 25th to 75th percentile of the market. Median $110 This task $110 $78 $164 [All Email & Lifecycle Marketer jobs in United States](https://deftridge.com/jobs/email-and-lifecycle-marketer/united-states/) · [Email & Lifecycle Marketer rates in Texas](https://deftridge.com/rates/email-and-lifecycle-marketer/texas/) · [Marketing & Content jobs](https://deftridge.com/jobs/marketing-and-content/) ## Questions about pay and privacy The rules are the same for every task. [Pricing](https://deftridge.com/pricing/) explains the 15% fee, prepayment and when you are paid; [How it works](https://deftridge.com/how-it-works/) covers matching, what the company sees and side work next to a job. CL-99155 is the Deftridge code for this company. Its name is shared only after you agree to an introduction, and you decide whether to go ahead. ## Interested in this task? Leave your first name and e-mail. You hear back from a recruiter inside one working day, and nothing reaches the company without your written OK. - You see and agree the rate before the company hears about you - Your employer and surname stay private - E-mail only, no phone calls Thank you, Segmentation Strategy · Retail is noted. A recruiter writes to you from a @deftridge.com address within one working day; the next steps are listed on this page. ## More Email & Lifecycle Marketer tasks [All Email & Lifecycle Marketer jobs](https://deftridge.com/jobs/email-and-lifecycle-marketer/) Regular Posted Nov 2 ### [Monthly Newsletter Production · Consulting](https://deftridge.com/job/monthly-newsletter-production-denver-dt-8955895/) Manager · Email & Lifecycle Marketer Boutique advisory firm for energy companies · 5,000+ employees **$129–$145** / hour About $890 a month at 2 h a week - 1–2 h a week - Hybrid · Denver - Starts next week - Top 25% for the role [View task](https://deftridge.com/job/monthly-newsletter-production-denver-dt-8955895/) One-off Posted Nov 2 ### [Abandoned Cart and Win-Back Flows](https://deftridge.com/job/abandoned-cart-and-win-back-flows-united-states-dt-9340654/) Senior · Email & Lifecycle Marketer Insurtech company covering small businesses · 5,000+ employees **$92–$119** / hour About $630–$1,270 in total - about 9 h in total - Remote · United States - Starts within 7 days - Top 25% for the role [View task](https://deftridge.com/job/abandoned-cart-and-win-back-flows-united-states-dt-9340654/) One-off Posted Oct 30 ### [Segmentation Strategy](https://deftridge.com/job/segmentation-strategy-los-angeles-dt-3633514/) Manager · Email & Lifecycle Marketer Retail chain · 201–500 employees **$135–$157** / hour About $880–$1,750 in total - about 9 h in total - Hybrid · Los Angeles - Starts next week - Top 25% for the role [View task](https://deftridge.com/job/segmentation-strategy-los-angeles-dt-3633514/) **$102–$119 / hr** I'm interested